
MYCALLING
A vision to empower & inspire a champion of women.
KEY WORDS: Innovative, magnetic, celebratory.
CAMPAIGN
(Concept)
UNSW hosts a yearly panel of shared insights and stories from women within the Built Environment, with the calling to change the gender imbalance. MYCALLING transforms this into a two-day event fostering ongoing support in the community.
The design responds to the campaign through an empowering tone of voice anchored by female illustrations set in a geometric format of technical linework and hatching.
Distinction award – 2021 AGDA Awards
(Student Brand & Identity)





